So You Think You Can Dance host Cat Deeley has launched Flowe(RED), an online flower service, just in time for Valentine’s Day.
The range of flowers are ethically sourced and profits go to the Global Fund to help fight AIDS in Africa.
‘To celebrate the launch of FLOWE(RED), the brand new online flower service from (RED), I took part in a photo shoot in London’s Covent Garden… 3800 flowers were given away to members of the public – one rose to mark each person who dies from Aids in Africa every day,’ Cat Deeley said about the (RED) launch event last week.