Low Sign Ups Force Cancellation Of Cycle Event 2009: Royal British

Low sign ups force cancellation of cycle event

The Royal British Legion has been forced to cancel a fundraising bike ride after just a fifth of the targeted number of cyclists signed
up. Only around 20 people had signed up for the three-day Pedal to Paris event, which had an original target of 100, prompting the charity to cancel the cycling expedition last month. This year was to be the first year that the charity ran a three-day cycling challenge in June, in addition to a four-day Pedal to Paris challenge which runs in September. Clare O’Dowd, from the events team at Royal British Legion, said the charity was unsure as to why take-up of the three-day event was so far below expectation. She said it is now looking into whether the economic climate, the speed of the event or other factors had caused the event’s failure. Most of those who had signed up for the June Pedal to Paris are now due to participate in the September event, which O’Dowd said is still on track to reach its targeted number of riders. The September Pedal to Paris typically raises around &pound250,000 for the charity. 5 May 2009 Social bookmarking buttons are located at the bottom of each story webpage on Professional Fundraising website. Use these buttons if you want to save a story or share it with friends and groups online.
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