Lemar is urging young people not to smoke through an anti-smoking campaign.
The pop star is inviting youths to make a film about “why smoking isn’t cool” as part of a national competition run by The Deborah Hutton Campaign.
‘I’m not here to lecture anyone, but I do want to help make sure that other young people get the same good advice about not smoking that I was lucky enough to have when I was younger,’ Lemar says.
The winners of the Lemar anti-smoking campaign competition will be announced on No Smoking Day in 2011.