MTV Body Shop

MTV joins with The Body Shop to form the Stop HIV: Spray to Change Attitudes Campaign

Two giant forces, MTV and The Body Shop, have aligned and announced a global philanthropic partnership -the Spray to Change Attitudes campaign.

The campaign’s main aimis to prevent the spread of HIV and AIDS among young people.
Today, around the world, there are close to 40 million people living with HIV or AIDS, and last year alone there were over 5 million newly reported cases. But one of the most concerning factors was that more than 50% new reports were aged between 15 and 24.
Both MTV and The Body Shop agree that there isa realneed for global awareness and education about the problem.
They believe that in order to empower young people and help with the fight against stigma, that attitudes have to be changed, taboos broken and ignorance smashed allowing more people to live a safe and long life.
Shown online and on MTV channels around the world, the global advert campaign aims to reach more than 1.4billion people, and a special-edition fragrance called Rougeberry will be available in The Body Shop stores in 44 countries. Together MTV and The Body Shop hope to raise at least 500 000 and are donating 4.50 of the perfumes sales to the Staying Alive Foundation.
So now with the help of MTV and The Body Shop you can smell good, feel good and party on dude.

Event Date and Time:
Starts at:
Show in other timezones Add to Google calendar

Related Events

Celebrating Community: AIHFS’s 4th Annual Charity Gala to Empower Native Health

Detroit, MI, US
Celebrate community and support Native health at the AIHFS 4th Annual Charity Gala. Join us for an inspiring evening to help expand healthcare access for Native and underserved families. View Event

Celebrate, Play, and Give Back at the Good Play America Foundation Annual Gala

Seattle, WA, US
Celebrate joy, culture, and achievements at the Good Play America Foundation Gala 2024—where every moment spent helps bring play and happiness to children in need. View Event

Step into the Magic of Venice: Inaugural Charity Gala by Disrupt Gives

Dallas, TX, US
Celebrate the charm of Venice while supporting families in need—join us on March 8, 2025, for an unforgettable evening of elegance and impact at the inaugural Disrupt Gives Charity Gala. View Event

Vet Wellbeing Charity Gala Ball 2025

Melbourne, VIC, AU
Celebrating and Supporting Those Who Care for Our Pets! View Event

Unleashing Compassion at the American Dog Society Annual Gala 2025

Florida, US
Let’s come together to keep dogs and families united—because every dog deserves more than a second chance. View Event

Celebrate a Decade of Impact at the Selfless Love Foundation Annual Gala

Florida, US
Be part of a night that changes lives—join the Selfless Love Foundation Gala on March 29, 2025, and help foster children find the families they deserve. View Event

Swing for Change at the Steve Young Desert Classic

Scottsdale, AZ, US
Grab your clubs and swing into action at the Steve Young Desert Classic for a meaningful cause! View Event

Walk to End Homelessness 2025

London, ENG, GB
Join the movement to end homelessness—every step you take makes a difference. View Event

  •